Tag Archives: email marketing

Email Marketing and Autoresponders

A mailing list is your most valuable asset, but it will only work in your favor if it is handled with care. It is absolutely vital that you know how to use the power of that list to its greatest … Continue reading

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3 Easy-to-Avoid Email Marketing Goofs

It’s October, which means everybody and her brother is all up in your inbox with end-of-year promotions. I spent most of last Sunday overhauling my Outlook inbox using Michael Linenberger’s book, Total Workday Control, and found myself sifting through a … Continue reading

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Email Marketing Statistics and Tips

As promised last month, here are some specific tips for improving the effectiveness of your ezine and other email marketing, based on the recent report by Mailer Mailer, LLC, which publishes trends and statistics on email marketing twice a year. … Continue reading

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