Tips, tools and links on technology for coaches and virtual assistants.
In the past, I used to draw my ideas out on a piece of paper until I discover a software that will allow me to draw my ideas for my business and in turn to demonstrate to my clients. This tool is known as the mind mapping software. With that in mind, ...
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Tags: Brain, Business, mind mapping, Software, Xmind
Posted in How To..., Technology | 1 Comment »
Photos can be a great way of giving support to your blog whether it is within the blog post itself or on the sidebar to link to a photo gallery. The majority of us either use a self-hosted blog like that of www.wordpress.org or a hosted blog such as www.wordpress.com that may or may...
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Tags: Flickr, RSS Feeds, Wordpress and Flickr
Posted in How To..., Social Networking, Technology | No Comments »
You want clients to see you as the coach to hire. To do this, you want your clients to see you as a very, very, very, very, very good solution to helping them overcome their challenges and helping them attain their deepest desires.
Here are 10 home page attractors to get them to see you...
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Posted in Marketing Strategies, Technology | 1 Comment »
A mailing list is your most valuable asset, but it will only work in your favor if it is handled with care. It is absolutely vital that you know how to use the power of that list to its greatest potential. Let’s go over some basics about autoresponders, the steps you need to take...
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Tags: autoresponders, email marketing
Posted in Marketing Strategies, Technology | 2 Comments »
Hi, Everyone,
Those of us who get lots of messages in our email Inbox every day day may find it difficult to keep them all straight unless we set up message filters, which most email programs allow. This is especially true if you belong to several email discussion lists, get lots of updates from Facebook...
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Tags: email filters, How To..., managing email, message rules, Outlook Express, tutorial
Posted in How To..., Technology | No Comments »
Noisy, ugly, confusing pages scare people away. Easy to read and use pages keep people longer.
Ever seen a page with more links than sand in the Sahara? And to make it worse, have you seen such a page with multi-colored super-bright links that make the page look like Lite-Brite?
Unusable and scary!
Two basic guidelines to...
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2 Key to Compelling Website Content: being specific and immediately valuable.
In the Neil Fiore’s book, “The Now Habit,” he explains that immediate rewards are very powerful for motivating people to getting started on their work. For me, taking a 15 minute break and eating a banana after a block of work is more motivating...
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Posted in Marketing Strategies, Technology | No Comments »
A quick story.
About two years ago, I decided to make my business mobile. I got rid of office equipment (computers, phone, printers), removed extra software (lots of MS stuff), and stopped various office tasks (printing stuff and filing).
I dropped down to one laptop and headed to Paris for six weeks to test it out....
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Posted in Marketing Strategies, Technology | 1 Comment »
Essentially, social networking is setting up a profile in a network (e.g. Facebook) and becoming “friends” with others who use the same network. As friends, you will be able to share, see and partake in various happenings, updates, and events amongst those your network.
There are three social networking strategies I see coaches using:
None –...
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Posted in Marketing Strategies, Technology | 2 Comments »
Above is a 5 step diagram on getting potential clients to your website and into your marketing systems so that eventually they become clients.
Details
Prospects – Potential clients are out there with challenges. You will need to get something in front of them in order to get them to your website and to begin...
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Posted in Marketing Strategies, Technology | 3 Comments »
What is dead: creating a generic success-is-easy newsletter for which there are too many.
What is not dead: keeping in touch with potential clients with helpful, wanted information.
What will never die: using email to keep in touch with people.
So why do people say that newsletters are dead?
Mainly for what I said at the start –...
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If you are actively optimizing your website pages to bring traffic from search engines, then you will want to create and optimize a SiteMap page.
A SiteMap is a single page containing links to all of the other pages of your website. It’s primary purpose is to help lost visitors find their way. (If visitors...
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Many coaches dream of the idea of putting up a website and somehow, magically, clients will come. In working with coaches on their websites for 5 years, this has never happened.
You’ll need these three things to get more free sessions from your site.
Live specimens – You will need living, breathing humans to come to...
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Posted in Marketing Strategies, Technology | 1 Comment »
Hi, Everyone,
The NCC Connectors, the team of moderators who oversee the New Coach Connection discussion list, are sometimes asked how to edit membership details on the New Coach Connection list. Members may want to change the email address the posts are delivered to, or the username/alias they use to sign in.
The most frequently changed...
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Tags: How To..., tutorial
Posted in How To..., Technology | 1 Comment »
Many new coaches wonder if they should put a PayPal link on their website so that visitors could sign up for coaching and pay online.
If you do not have many clients, are a relatively new coach, are looking to get credible, are not selling products, are primarily seeking 1-on-1 clients, then no, you don’t...
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Posted in Marketing Strategies, Technology | 3 Comments »