Author Archive

10 Ways You Can Use Special Reports to Grow Your List

July 6, 2009
By Kim Clausen
10 Ways You Can Use Special Reports to Grow Your List

Special Reports are a powerful way to attract your target market’s attention so you can capture their name and begin to nurture a relationship. By simply creating a sign up box on your web site, your prospect will give you their name in return for a product that has a high perceived value. Special Reports...
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A Healthy Dose of Professional Development

June 4, 2009
By Kim Clausen
A Healthy Dose of Professional Development

These past several months, we have been busily preparing to launch our Ready2Go Training Solutions Membership Community.  It has been an exciting adventure for me because I love to learn.  I am always making time to attend others’ teleprograms, download their special reports, and invest in programs that help me be a better mom,...
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Do You Believe?

May 5, 2009
By Kim Clausen
Do You Believe?

I love the quote by author Napolean Hill where he says, “Whatever the mind can conceive and believe, the mind can achieve.”  He then goes on to say “…regardless of how many times you have failed in the past or how lofty your aims or hopes may be.” In his book entitled Think and Grow...
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A New Perspective

March 3, 2009
By Kim Clausen
A New Perspective

Growing a business takes diligent and persistent effort. And although many professional coaches struggle with how to effectively market their business, there is a simple strategy that once grasped and adopted can actually make growing your business a lot easier and a lot more fun.  Many coaches shutter at the idea of having to constantly...
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A Critical Success Metric for Your Business

February 3, 2009
By Kim Clausen
A Critical Success Metric for Your Business

A colleague on another message board recently asked about metrics – measuring the success of your business by measuring time spent on marketing, time spent on other business activities, time spent with clients, time spent with potential clients, conversion rates, expenses, and of course income. This got me to thinking about another metric to...
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