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- Kathy Mallary

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Author Archives: Kathy Mallary
Coaching News for April
A sampling of recent articles, press releases and news items on the coaching profession: Overcoming the negative voice in your head Vail Daily News, CO – Apr 12, 2008 Each time he looked at it, he would remember the power … Continue reading
10 Tips for A Profitable and Sustainable Business Model
An earlier article explored how to tell if your business model is broken; today I want to share ten tips for building a profitable and sustainable business model. First, a few words about what I mean by “business model”, and … Continue reading
Tagged business model, sales funnel, The Marketing of Coaching
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Is Your Business Model Broken?
Your business model is the framework that defines how your business generates revenue and, to a very large extent, determines whether it’s successful. Your business needs a sustainable business model in order to fulfill it’s purpose, which at the most … Continue reading
Coaching News for February 2008
A sampling of recent articles, press releases and news items on the coaching profession: A Coaching Mentality Smart Business Network, Cleveland, OH, USA – Feb 2008 Smart Business spoke with Spangler about how to be a cheerleader and coach for … Continue reading
Posted in Coaching in the News
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Coaching News
I’m very excited to see that The Coaching Commons has launched. Funded and organized by The Harnisch Family Foundation, the Coaching Commons is “A non-partisan ‘big tent’ under which coaches can freely create the future together in a non-commercial setting … Continue reading
Posted in Coaching in the News, Coaching Resources
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10 Coachable Goals (and 3 That are Not)
In this article, I want to share ten examples of coachable goals, along with 3 examples that are not coachable. Knowing what your client’s agenda is and identifying whether it’s a coachable goal or not is critical if you want … Continue reading
Digital Coaches: Seth Godin is Looking for You!
I thought some of our coaches and virtual assistants might want to check out Seth Godin’s recent post about a shortage of digital coaches. If you are a digital coach, be sure to add yourself to his Squidoo lens on … Continue reading
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3 Hot Markets for Coaches
If you’re looking for a lucrative niche, consider these three hot coaching markets: 1. Baby boomers Who they are: Baby boomers are people born between the mid-1940′s and the mid-1960′s; the first wave is just now coming up on retirement … Continue reading
Posted in Business Systems
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Top 10 +1 Biz-Building Books for Coaches
Did you get a gift certificate for your favorite bookstore for the holidays? If so, you might want to check out the following list of the books I recommended most often to my own clients in 2007 (listed in alphabetical … Continue reading
Posted in Coaching Resources
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Fetched
A sampling of recent coaching-related news, links and trivia fetched from the far corners of the Web: Andrea J. Lee and Certified Mentor Coach Barbara Sundquist recently discussed and clarified the whole question of coaching certification in Open House Call: … Continue reading
Posted in Potpourri
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Where Do I Get Started Building My Coaching Business?
One of my clients recently emailed me with this question: I’m realizing that what’s in my way of getting started is trying to map it all out at once. What I need to do is to JUST GET STARTED. So … Continue reading
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