Author Archives: Tanya Smith

Wake Up Call – Short Term Nice Does Not Equal Long Term Profit

I had a dream last night. In the dream I invested in some type of postal supplies shop – you know, like the ones you see on every corner now? This guy from an office next door kept coming in … Continue reading

Posted in Business Systems | 2 Comments

4 Parts to a Fabulous Personal Brand Statement

I often hear the question, “how do I develop a personal brand statement?” and my answer stays the same most of the time. A strong personal brand statement can be one of the best tools you can have and certainly … Continue reading

Posted in Marketing Strategies | 7 Comments

10 Commandments of Social Networking

There was a news episode not too long ago asking about whether or not etiquette is “dead” in our society. I don’t think so, but I do believe it sometimes escapes us. So many of us are multitasking and trying … Continue reading

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Personal Brand Kung Fu – The SWOT Analysis

Okay, yes the title may tell you I know a little something about martial arts…but no, I don’t. Only as much as the last Karate Kid movie (which is one of my kids’ favorites) and the line from Kung Fu … Continue reading

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Shortcuts to Creating Your Personal Brand Marketing Strategy

Many of us walk around marketing ourselves by the seat of our pants. It may not be intentional, but there are things we do daily that demonstrate who we are to prospective clients, co-workers, managers, and colleagues.  This is personal … Continue reading

Posted in Marketing Strategies | 2 Comments