I’m really not a fan of audio that plays automatically when I visit a website, yet if I’m interested in what I’m reading while there, I love the opportunity to hear someone talk about their website, products, or services. It gives me a personal connection to that business owner, or service provider.
There are so many fantastic reasons to use audio (advertising, testimonials, announcements, promotions, and introductions) on your website, blog, and even emails. Studies have shown that audio on a website increases visitors, the length of visits, increased sales and also builds relationships. Sadly, I hear that some folks who consider using audio fear it as being an intimidating and technical obstacle.
Audio doesn’t have to be difficult to implement. It can actually be quite simple with the use of a service such as Audio Acrobat. This service costs about $20/month and very easily allows you to record introductions, information, a welcome message, for your website visitors.
It allows you to record your teleclasses and conference calls, as well. If you’re concerned about how to then transfer the audio onto your website or blog, don’t be. Audio Acrobat makes it easy for even the most non-technical person. It provides the code for a link or for streaming audio. It even allows you to customize your play buttons with different looks and colors. AND they offer a free 30-day trial! Give it a try. What have you got to lose?
Donna Toothaker is an expert Virtual Assistant and founder of www.1stVA.com. Donna specializes in providing online marketing and administrative support and services to Professional Speakers and Life and Business Coaches. To discover how 1st VA can help your business – visit http://www.1stva.com.
